A single blended growth marketer to own both strategy and execution: build the full marketing infrastructure (funnels, customer journeys), expand digital channels (email/SMS/WhatsApp mass, programmatic, paid search/SEM), run the US go-to-market launch for the Credit Elevator product, and drive conversion optimization to lift conversion rate 10-15% and grow sales from ~300 to 500. Agent recommended a growth marketer over a CMO and Yahairie agreed. Budget is not yet committed (contingent on seeing scope), but the role itself is the agreed active starting point with high urgency.
"Mid — Growth Marketing"
Creative Direction for new creative videos and animated ads to help promote meal plans and yearly programs.
Doubled Monthly ROAS & revenue for a supplements company through new strategies across Gmail, Google Display, Shopping, & YouTube.
Increased conversions by 78%.
"Mid — Growth Marketing"
CMO & CSO at io.net (03/1/24 - 06/1/24). io.net is a decentralized physical infrastructure network (DePIN) that deploys and manages on-demand, decentralized GPU clusters from geo-distributed sources. Hundreds of thousands of GPUs are accessible today in IO Network, and this Internet of GPUs is specifically architected for low latency, high processing demand use cases like AI/ML ops and cloud gaming. io.net democratizes access to GPU compute capacity while reducing costs, expediting lead times, and expanding choice for engineers and businesses. Access compute capacity for a fraction of the cost or become a capacity supplier at https://www.io.net.
Paid Social Media Marketer at Skillshare (2/5/24 - 3/31/24). Skillshare Inc. (http://skillshare.com) is an innovative e-learning platform revolutionizing the way people learn and teach. With a subscription-based model, Skillshare offers over 27,000 premium classes, fostering a global community where knowledge in creative arts, technology, and entrepreneurship thrives. The platform encourages active, hands-on learning, allowing users to both absorb and impart wisdom through interactive educational videos. As a hub for creators and educators, Skillshare stands at the forefront of democratizing education in the digital age. Skillshare is an online learning community for creators. Anyone can take an online class, watch video lessons, create projects, and even teach a class themselves. Skillshare is an online learning community where anyone can discover, take, or even teach...
Growth Marketer at Zapps (2/19/24 - 3/28/24). Zapps Wholesale (http://zappswholesale.com) is a dynamic force in the wholesale distribution market, renowned for providing a vast array of high-quality products at competitive wholesale prices. With a product range that spans general merchandise to electronics, Zapps Wholesale has become a pivotal partner for businesses looking to enhance their inventory and profit margins. Their commitment to customer service and building enduring relationships is at the heart of their operations, complemented by their innovative auction platform, zappsauctions.com, which offers a transparent and engaging bidding experience. They also do a lot of charitable work, and need help positioning these efforts. Zapps Wholesale is a wholesale distribution company, providing access to high quality truckloads of product from some of the largest retailers in the world at wholesale prices. Zapps Wholesale is one of the fastest growing companies in America with a customer-first approach, which sets us apart in t...
"Director — Growth Marketing"
Drove global channel expansion of D2C hardware sales into EU, APAC, and LATAM.
Grew team from 3 marketers to a global team of 9 Demand Gen professionals.
Implemented Google Analytics 4 and web optimization strategy, achieving a 20% YoY increase in high intent conversions.
"Director — Growth Marketing"
Led digital campaigns, CRM, and data analytics, budget
Performance Marketing Strategist | 15+ Years Driving Revenue Growth
With 20 years of experience in digital paid media, I specialize in crafting impactful advertising strategies that deliver results, whether working with small budgets or scaling large, multi-million-dollar campaigns. My expertise spans across all major paid advertising platforms, including Google Ads, Meta (Facebook/Instagram), LinkedIn, TikTok, and programmatic platforms, enabling me to tailor solutions to diverse client needs. I excel in driving ROI through meticulous campaign planning, data-driven optimization, and creative execution. My approach combines strategic insights with hands-on execution, ensuring every dollar is spent effectively. From startups to enterprise-level brands, I’ve successfully managed campaigns that elevate brand visibility, drive conversions, and achieve measurable business outcomes. Let’s collaborate to amplify your digital presence and maximize your advertising potential.
"C-Level — Paid Social"
Built Soshe’s creator program and scaled UGC strategy—boosted TikTok from 2k to 10k and drove measurable performance growth.
Enhanced Tosi Bars' email marketing with segmented funnels, boosting open rates, engagement, and driving increased sales.
Executed Spark Ads and whitelisting for top brands—optimized influencer content and boosted ROAS across paid media.
| Dimension |
Juda Borrayo
Mid — Growth Marketing
|
Garrison Yang
Mid — Growth Marketing
|
Eugene Park
Director — Growth Marketing
|
Kevin Quang
Director — Growth Marketing
|
Roxane Chabassier
C-Level — Paid Social
|
|---|
Tell us which two or three names you'd like to engage. We handle outreach, scheduling, scoping the engagement, and brief them on Voice Agent - Yahairie Tapia ahead of the call.
Reply with two or three names. We prep their dossier and tailor diligence questions to Growth Marketer.
30-minute conversations. Voice Agent - Yahairie Tapia leadership + candidate.
Define hours, scope, and starting milestones. Monthly retainer or hourly.